Unless you have been hiding under a rock for the past few weeks, you will not have failed to notice the “Compare the Meerkats”  promotion being run on behalf of the comparison website Comparethemarket.com, including a selection of humorous TV commercials. From all accounts the campaign has been an outstanding success, some would say a [...]

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Microsoft’s Live.com search engine is expected to rebrand itself for the second time to become…”Kumo.com”. Microsoft has recently acquired the domain and is expected to rebrand sometime in 2009. Can’t wait for that.  Something that has had to rebrand for the second time (originally it went from msn.com to live search) usually indicates there is [...]

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